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Twitter has reintroduced blue check marks with a stricter verification process through its Twitter Blue subscription service. The blue checkmark indicates that an account is authentic. However, there is debate about whether the price is worth it. High-profile accounts have lost their blue ticks, prompting reactions like a comic tweet from Big B. Elon Musk, Twitter's owner, has put a price tag on the blue check mark, sparking discussions in the business world about the value of the verification feature.

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